Interesting stuff about 24/7 media

The Guardian is really embracing - and innovating - in the whole field of news and media across platforms. As Alan Rusbridger says, "The print-on-paper model [for newspapers] isn't making money and isn't going to make money. It's no longer sustainable. Though the future is unknowable, we are taking an educated guess about what we should be doing and where we should be going."

It is interesting to read about how they are tackling their new 24/7 model from the human perspective. As a feature writer apparently said, "I've already lost track of where my working week begins and ends... how do we begin to define what working week is, and what it will be?"

Comments